Presentation
 

BirdAndalucia was born inside the ornithological tourism development project for natural protected spaces.
For this project ten of Andalusia rural development groups, one of Portugal and one group from Finland are participating.

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The global objective of this project is to develop the nature tourism, and especially the ornithological one in the natural spaces and its influence areas.

Specific objectives:

  To analyze and to compare the current situation of the nature tourism, especially the ornithological one.
  To transfer and to bring to  an standard the inventories of tourist resources related with the project.
  To analyze the relationship among the professional organizations, development groups and natural spaces management organisations.
  To analyze ornithological tourism models.
  To coordinate the levels of performance of the different territories.
  To increase the image and knowledge of the natural protected spaces.
  To carry out awareness campaigns.
  To develop training programs.
  To exchange information on the potential European markets.

@ photograph: Francisco Jiménez

 

Work to take:

  Diagnose and analysis of the situation of the sector.
  Workshop to develop strategies and standardisation.
  Creation of a tourist package and design of a strategy and a marketing plan.
  Public awareness through information/education programs.
  Development of a didactic guide on the design of tourist packages.
  Evaluation of results and elaboration of conclusions.

The founding of this project comes from public funds that contribute 89% and private investment 11%.


The territory


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C/ Marqués de Santillana, 64 • 41840 Pilas (Sevilla) • Tlfn. 0034-955753820 • Fax. 0034-955753093
info@birdandalucia.com

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